The thinking
Better thinking. Stronger businesses.
Practical thinking about money, growth, people and the decisions that shape a business.
Your sales are growing. Where is the cash?
Read the guideFind your next breakthrough
Ideas you can put to workPrice for the work you actually do
Separate margin from markup, count the costs a sale creates and test whether your price supports the work your business must deliver.
Read the guideA small discount can create a large sales target
See how a discount changes contribution, calculate the extra volume required and examine the capacity assumptions before approving it.
Read the guideGrowth needs cash before it produces cash
Examine the stock, people, timing and payment commitments behind expansion before treating a larger sales target as a complete growth plan.
Read the guideDiagnose the problem before buying the solution
Turn a vague business complaint into a question evidence can answer, and avoid spending money on a solution to the wrong problem.
Read the guidePrepare the evidence before preparing the pitch
Build a clearer funding conversation by connecting the amount requested to its purpose, operating assumptions and supporting records.
Read the guideA meeting needs a decision, not another report
Turn a recurring meeting into a useful management routine with prepared information, clear decisions and actions that have owners.
Read the guideDelegate the decision, not just the task
Reduce avoidable owner dependence by defining outcomes, authority, boundaries and escalation before handing responsibility to a colleague.
Read the guideAutomate a clear process first
Choose a useful automation by examining repetition, exceptions, data quality and the consequences of error before buying another tool.
Read the guideChoose one experiment that can change a decision
Test a business assumption with a clear question, a bounded commitment and a decision rule that makes the result useful.
Read the guide




